Delicate, light & feminine… Betsey Sook designs fine jewelry with poetic beauty.

Betsey Sook РPoetic Jewelry is worn by Her Royal Highness Princess Marie of Denmark.


Beauty comes in all shapes and forms. And every woman – no matter her age, size, or color of her skin – should feel beautiful every single day.

Betsey Sook designs precious jewelry pieces that celebrate feminine beauty, and give women that wonderful feeling of being really special. “I feel completely naked without my ring now” is a message, she often hears from her customers, and that’s her mission:

To make jewelry, that is not only beautiful and highly wearable, but also meaningful and long-lasting. Classic-contemporary at its best.

Betsey has travelled 35+ countries. She has studied the anatomy of beauty at an academic level and holds a master’s degree in art history from Aarhus University and the prestigious Courtauld Institute of Art, London. Her academic writings on art, design, cinema and aesthetics have been published by a number of established cultural institutions such as ARKEN – Museum of Modern Art, The National Danish Film Institute, Copenhagen University, Aarhus University and Denmark’s largest national newspaper, Politiken.

Betsey lives in a magnificent historic building from 1920 outside Copenhagen. In her spare time, she practices qi gong, meditates, reads French interior decoration magazines, and you will often find her in the kitchen, experimenting with an organic food recipe.